When it comes to business, it’s not the best business that wins. It’s the most known business that wins.
Marketing is a crucial part of any business and freight brokering is no different.
There is a common misconception around marketing that it has to cost you a lot of money to get started.
While it can be expensive, you can also do plenty of marketing with your time and spend less of your money.
In this video I will show you how.
We are going to go over the top 3 ways to market your freight brokerage. I included 3 different ways we use at my own brokerage to get new business coming to us rather than going to chase after it.
The 3 Most effective methods that we have found are
- Active Customer Referrals
- Social Media
- Paid Advertising
As promised in the video, here is an easy script you can use to ask for referrals from your clients:
Hello Mr/Mrs. Client,
I’m glad we were able to help you with [Situation you helped them with]. I’m so happy we got your freight delivered on time for your customer.
I had a quick question. Is there anyone that comes to mind you think might benefit from our services? If so, would you be so kind as to connect us via email?
I would really appreciate it but either way we appreciate your business at [Your Brokerage Name] and look forward to working with you more.
Sign off.
Check out the whole video for more.
P.S. Whenever you’re ready… here are 4 ways I can help you grow your freight brokerage:
1. Watch my free Webinar
It’s the roadmap to growing your freight brokerage past 6-figures => Watch here
2. Join the Freight Broker Network and connect with Brokers who are scaling too
It’s our new Facebook community where smart broker’s learn to get more income, impact, and independence. — Click Here
3. Join our Implementation Program and be a Case Study
I’m putting together a new coaching case study group at Freight Broker Mentor this month… it’s called the freight broker accelerator program. If you’d like to work with me directly on your brokerage growth plan Check out the Freight Broker Accelerator => Click Here
4. Work with me and my team privately
If you’d like to work directly with me and my team to take you from 6 to 7 figures… just send me a message with the word “Private”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details! — Click Here
